A) MISE EN PLACE
Reference summary
- Duration: 00:53.66
- Format: vertical 9:16, 720x1280, 30 fps
- Structure: talking-head AI tutorial with example montage, Luma interface demo, before/after proof, and CTA
- Audio: direct-to-camera creator narration; exact wording inferred best-effort from caption, on-screen examples, and pacing
Scene / shot segmentation
1. 00:00.00-00:08.00
Hook with black-and-white storyboard / sketch-style frames and quick cinematic example shots. Presenter appears as a lower-center cutout talking directly to camera.
2. 00:08.00-00:18.00
Example montage showing the same or similar character pushed across multiple contexts, including transport / indoor scenes and blue-lit cinematic group imagery, reinforcing the “wild update” claim.
3. 00:18.00-00:30.00
Luma Modify Video interface section. Dark UI panels, side-by-side comparisons, and slider-based before/after views take over while presenter keeps explaining.
4. 00:30.00-00:42.00
Workflow proof section. The UI shows image/video preview cards, green plus controls, uploaded assets, and a panel layout that suggests start-frame or reference-driven modification.
5. 00:42.00-00:53.66
Brand and CTA finish. Luma logo appears, more UI previews and result cards stack behind the presenter, and the closing comment-driven CTA lands.
Visual evidence keyframes
- 00:00.00: sketchy monochrome storyboard look with presenter lower center
- 00:04.00: cinematic sample shot with a central male figure, stronger realism than the opening sketches
- 00:12.00: multiple sample contexts imply style transfer / modify-video consistency across scenes
- 00:20.00: Luma dark interface with before/after style comparison
- 00:28.00: side-by-side or slider preview emphasizing transformation
- 00:36.00: uploaded image/video panel with green plus icon and dark editor layout
- 00:44.00: Luma branding / logo card
- 00:50.00: stacked UI and result proof while presenter closes with CTA
Speech evidence (best-effort)
- speaker_count: 1
- speaker A: male-presenting creator, on-camera in a lower-center talking-head cutout
- speech style: excited tutorial narration, update/news angle, then workflow explanation, then CTA
- likely content themes in order:
1) Luma’s new AI video update is wild
2) this update lets you modify video or transfer style while keeping characters more consistent
3) here is what the workflow / interface looks like
4) here are examples and proof
5) comment “AI” for a link
- lip visibility: full for most presenter moments
- lip_sync_strictness: medium
Invariants list (LOCK THESE)
- presenter identity: male creator in his late 20s to 30s with beard, wearing a dark beanie or cap and a casual striped light top, seated and speaking directly to camera in a lower-center cutout
- layout: presenter fixed near bottom center, backgrounds switching between sketches, cinematic result clips, and Luma UI demonstrations
- product context: Luma AI / Modify Video update, style transfer, consistent character or reference-driven video modification
- design language: dark UI, high-contrast examples, creator-tutorial pacing, bold demo-first structure
- motion grammar: rapid hard cuts between examples and interface screens, no elaborate camera move on presenter layer
- lighting / grade: presenter evenly lit in creator-video style; examples range from sketchy monochrome to cinematic saturated scenes
- audio style: energetic creator explainer voice, concise, update-driven, comment CTA at the end
Variables list (TWEAK THESE)
- exact example scenes used in the montage
- exact wardrobe of the transformed subject inside sample clips
- precise interface crop selection
- exact CTA phrasing beyond the comment-and-link mechanic
B) SHOTLIST
Shot 1
- shot_id: 1
- timecode_start: 00:00.00
- timecode_end: 00:08.00
- duration: 8.00s
- framing: presenter lower center over sketch/storyboard visuals and fast sample proof
- lens: webcam or phone-style medium crop for presenter
- camera movement: static presenter layer, quick background cuts
- subject: presenter opens with high-energy reaction to a new update
- environment: monochrome sketches, storyboard-like frames, early cinematic samples
- lighting: soft frontal creator light on presenter
- speech/audio: Speaker A announces the update and why it matters
Shot 2
- shot_id: 2
- timecode_start: 00:08.00
- timecode_end: 00:18.00
- duration: 10.00s
- framing: example montage dominates frame, presenter remains visible
- camera movement: rapid montage cuts
- subject: sample scenes show style transfer / character consistency possibilities
- environment: vehicle interiors, indoor scenes, blue-lit group shot, stylized transformations
- lighting: sample clips vary, presenter remains consistent
- speech/audio: Speaker A expands on what the tool can do
Shot 3
- shot_id: 3
- timecode_start: 00:18.00
- timecode_end: 00:30.00
- duration: 12.00s
- framing: dark Luma interface with before/after comparisons
- camera movement: hard cuts between UI panels
- subject: presenter explains the modify-video workflow while gesturing
- environment: comparison sliders, preview windows, editor interface
- lighting: neutral on presenter, dark contrast-heavy UI behind
- speech/audio: Speaker A becomes more practical and tool-specific
Shot 4
- shot_id: 4
- timecode_start: 00:30.00
- timecode_end: 00:42.00
- duration: 12.00s
- framing: UI panels and uploaded asset views dominate
- camera movement: quick interface swaps and proof shots
- subject: presenter points through steps or settings
- environment: dark editor panels, asset cards, green plus icons, reference-image style layout
- speech/audio: Speaker A explains how to feed the source or start frame into the workflow
Shot 5
- shot_id: 5
- timecode_start: 00:42.00
- timecode_end: 00:53.66
- duration: 11.66s
- framing: Luma logo / brand frame, more proofs, presenter lower center
- camera movement: closing proof montage leading into CTA
- subject: presenter lands the payoff and asks viewers to comment for the link
- environment: logo card, UI screenshots, result cards
- speech/audio: Speaker A closes with a direct CTA
C) STYLE BIBLE (GLOBAL)
- visual_style: short-form AI creator tutorial, update-news meets workflow demonstration
- camera_signature: persistent presenter cutout over changing demo backgrounds
- lighting_signature: soft even creator lighting for presenter, high-contrast dark UI for the workflow layer
- grade_signature: presenter stays warm-neutral while examples oscillate between sketch monochrome and polished cinematic color
- texture_signature: crisp UI, clear preview windows, recognizable brand/logo moments, strong contrast for mobile readability
- pacing_signature: hook with “wild update,” proof montage, software explanation, results, comment CTA
- speech_style: direct-to-camera creator explainer
- speaker_profile: energetic, slightly hyped but still instructional
- pronunciation_profile: casual English, medium-fast pace, emphasis on update novelty and action steps
- mic_mix_profile: dry short-form creator audio, compressed for clarity on phone speakers
D) PROMPT SYNTHESIS
MASTER PROMPT
GLOBAL LOCK: Create a vertical 9:16 AI creator tutorial reel about a new Luma Modify Video style-transfer / reference-driven update. Keep a male presenter in his late 20s to 30s as a cutout near the bottom center for most of the video. He has a short beard, casual creator look, dark beanie or cap, and a light striped top, seated and speaking directly to camera with energetic tutorial cadence and visible hand gestures. The background rapidly changes between sketch/storyboard visuals, cinematic proof shots, dark Luma interface screens, comparison sliders, preview panels, uploaded assets, logo cards, and CTA frames. The reel should feel like a creator showing a genuinely impressive new feature, not a polished corporate ad. Keep typography readable and mobile-first, and preserve the update-news energy all the way to the comment CTA.
[00:00-00:08.00] Open with black-and-white storyboard or sketch-style visuals filling the background, then quickly intercut to more cinematic proof shots. Keep the presenter lower center, speaking directly to camera with excited, “this is wild” energy. The opening should instantly communicate that a new AI video update changes what is possible. Lips visible, medium lip-sync strictness, clear headline-like cadence.
[00:08.00-00:18.00] Move through a proof montage that suggests the same character or source can be transformed across multiple scenes and styles. Include vehicle or indoor shots, stylized cinematic scenes, and at least one dramatic blue-lit example. The presenter continues explaining with confident gestures, reinforcing the value of the update for modify-video workflows and consistent characters.
[00:18.00-00:30.00] Cut into the Luma interface. Show dark UI panels with side-by-side or before/after comparisons, preview windows, and tool context that clearly reads as a video-modification workspace. The presenter keeps speaking directly to camera, now shifting from hype to explanation. Sync important word emphasis to the interface changes.
[00:30.00-00:42.00] Show a more practical workflow section: asset upload panels, preview cards, green plus controls, and a reference-driven layout that implies selecting a start frame or source material before generating the modified result. The presenter gestures and explains how the workflow turns a source into a stylized, consistent output. Keep this section concrete and tool-oriented.
[00:42.00-00:53.66] Finish with a branded proof-and-CTA section. Include the Luma logo card, additional UI/result views, and a final direct ask for viewers to comment “AI” for the link. Keep the presenter bottom center, looking into camera, ending on a highly readable, engagement-focused frame.
NEGATIVE PROMPT
Avoid muddy UI text, warped presenter cutout edges, face inconsistency, random wardrobe changes, unreadable comparison sliders, low-contrast branding, generic stock montage, over-animated transitions, robotic speech, slurred words, lip-sync mismatch, noisy room echo, clipping, over-sharpened screens, flicker, frame jitter, and CTA copy that is too small to read on mobile.
SHOT PROMPTS
- Hook delta: sketch storyboard look turning into cinematic sample proof
- Montage delta: multiple style-transfer / modify-video result scenes with character continuity
- Interface delta: dark Luma UI with before/after comparison views
- Workflow delta: upload/reference panel with green plus controls and preview cards
- CTA delta: Luma logo plus comment-for-link close
SPEECH PACK
Timecoded transcript (best-effort observable reconstruction)
- [00:00.00-00:08.00] Speaker A: “Luma’s new AI video update is wild.” Emotion: excited, newsy, hook-first.
- [00:08.00-00:18.00] Speaker A: “You can push the same idea or character through different looks and keep the result feeling more consistent.” Emotion: impressed but instructional.
- [00:18.00-00:30.00] Speaker A: “Here’s what the interface and modify-video workflow look like.” Emotion: practical, explanatory.
- [00:30.00-00:42.00] Speaker A: “Load your source, set the reference or start frame logic, and generate the new version.” Emotion: tactical, medium-fast.
- [00:42.00-00:53.66] Speaker A: “Comment ‘AI’ for a link.” Emotion: direct CTA, punchy close.
TAKE_A
- Keep the wording close to the lines above with excited creator energy.
TAKE_B
- Same meaning, faster pace, stronger hype on the update and the CTA.
TAKE_C
- Same meaning, calmer and more tutorial-forward.
Closest audible version
- Exact wording was not transcribed verbatim, so treat the lines above as closest observable narration intent supported by caption, visible workflow context, and pacing.
Safe paraphrase version
- The reel introduces a new Luma Modify Video update, shows examples and interface proof, then asks viewers to comment “AI” for the link.